Marketing for hunting and shooting sports
Your brand. In front of hunters and sport shooters.
We plan and deliver your marketing, from product launches to a consistent market presence. Through content, newsletters and advertising across our platforms, we connect your products with the right audience and the retail trade.
You have ambitious plans. We help you deliver them.
You run a business or lead its marketing, but have limited time to put your plans into action? We take on the agreed tasks, from planning and production to publication and evaluation.
Support your product launch
Make your new product easier to understand and discover. We create articles, videos and product communications, then distribute them through relevant channels.
Plan a campaign
Give your budget a clear plan. We coordinate display advertising on specialist websites, newsletters and social media around your campaign objectives.
Keep your brand visible
Maintain a consistent presence. We plan regular content, deliver the agreed activities and use the results to improve future communications.
One plan. Coordinated activities.
Together, we define your objectives, timing and budget. You stay in control while we coordinate delivery.
What a product launch with us could look like
An illustrative timeline. We tailor the activities and schedule to your product, stock availability and budget.
8 weeks before launch
Define the audience, message and channels. Agree on topics, materials and dates.
4 weeks before launch
Prepare articles, photography and videos. Coordinate newsletters and advertising placements.
At launch
Publish content and activate advertising. Guide interested buyers to product information and retailer offers.
4 weeks after launch
Evaluate views, clicks and responses. Reuse successful content and refine the next activities.
Your audience is already here.
Hunters and sport shooters use Gunfinder to find products and retailer offers. GearTester, newsletters and social media support their journey from initial research to a purchase decision.
1.3 million
Gunfinder
users per month
150,000
GearTester
users per month
60,000
Newsletter subscribers*
34,500
Instagram followers
15,800
Facebook followers
19,500
YouTube subscribers
AdHunter adds display advertising in relevant industry environments to the media mix.
* Channel figures are not added together; audiences may overlap.
From first discovery to a retailer offer
Discover
Articles, videos and industry news.
Social media · Newsletters · Jagdnews
Understand
Product introductions, practical tests and user experiences.
GearTester · Community
Compare
Find products and assess offers.
Gunfinder · Online and specialist retailers
Improve
Evaluate interests and responses.
Market data · Campaign evaluation
As a media-commerce network, we connect content, reach and retail. This helps interested buyers find useful information and relevant offers in the right environment.
Our network in film: how our platforms connect products, retailers and customers.
Five platforms. One network for your goals.
GearTester
Explain how your products work and what they offer through articles, videos and practical experience.
More about GearTester
Gunfinder
Get noticed where potential customers search for products and compare retailer offers.
More about Gunfinder
AdHunter
Place display advertising in relevant specialist environments and drive visitors to your landing page.
More about AdHunter
Jagdnews
Reach people who follow news and developments in the hunting industry.
More about Jagdnews
Jagdjobs
Present your business and vacancies in a relevant industry environment.
More about Jagdjobs
More brands. Relevant connections.
For agencies and brands beyond our core industry, we assess suitable topics and environments, for example for barbecues, watches, accessories or automotive brands. Your communication objectives and the available audience data guide our recommendations.
Your next step: an introductory meeting.
What would you like to achieve? We discuss your objectives, timing and budget, then identify suitable activities and next steps. A brief description is enough to get started.
Turn market interest into better planning.
Which products are people searching for? Which articles and advertisements do they engage with? We evaluate these signals and discuss what they mean for your next activity.
You receive a clear evaluation of the agreed metrics. Together, we identify the content, formats and placements worth developing further.
A selection of our previous collaborations
Your next step
How can we help?
Whether you are planning a product launch, a campaign or an ongoing presence, tell us briefly about your objectives. We will discuss suitable activities, timing and budget with you.
Your objectives. Our network.
Create content, reach the right audience or make offers easier to discover. We bring the right activities and platforms together.
What happens next
Tell us about your objectives and the support you need.
Our team will contact you to arrange a meeting.
In the introductory meeting, we discuss activities, timing and budget, then agree on the next steps.
Request an introductory meeting
Select your project type. A few bullet points are enough, even if timing or budget are still undecided.
Our privacy policy (German) explains how we process your information.